2010 Dodge Demon Review and Prices

2010 dodge demon
The 2010 Dodge Demon borrows styling from the V-10 Dodge Viper and would likely carry over with little change from the Demon concept. Ditto dimensions, which are very close to the Pontiac Solstice. Take a look at pictures of future sports cars.

Consumer Guide's Impressions of the 2010 Dodge Demon

Dodge does a devilish little sports-car concept th­at could reach showrooms in 2009, and the latest word from Chrysler is that the production version will be front drive.

What We Know About the 2010 Dodge Demon

The Dodge Demon Concept is a "compact, nimble 'roadster with attitude'" and "an attainable dream car," according to its maker. To us, it was Chrysler's answer to the Honda S2000, Mazda MX-5, Pontiac Solstice, and Saturn Sky. In early 2008, Chrysler announced the production version will use a front-wheel-drive chassis sourced from Chinese automaker Chery, so the Demon's sporting pretensions may be in question.

As you've probably heard, former owner Mercedes-Benz sold a majority in Chrysler to Cerberus Capital Management. So it is not a complete surprise that the Demon's mission may have changed along with ownership of the company. Assuming a best-case outcome, the general view is that your local Dodge Boys could be selling Demons by model-year 2010.

The 2010 Dodge Demon bowed in concept-car form at the 2007 Geneva Auto Salon in Switzerland, which observers took as a sign that the Demon would spearhead a major Dodge sales push into overseas markets, where the brand is largely unknown.

Chrysler has lately been trying to increase its non-U.S. business, no surprise given recent sales reverses at home. It's not hard to imagine the Demon introducing Dodge as a sporty "performance" brand to Europe, as well as to fast-growing markets like China.

The 2010 Dodge Demon would be a "halo" vehicle to spark sales of mainstream fare like the compact Caliber hatchback and Avenger sedan. All of which explains why the Demon concept looks so realistic and producible compared to your average pie-in-the-sky show car.

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