2008 Toyota Prius: Overview

2008 Toyota Prius 

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  • MSRP: $21,500 -$23,770
  • Invoice: $20,210 -$21,816

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Pros

  • Fuel economy
  • Maneuverability

Cons

  • Acceleration

Vehicle Highlights

The 2008 Toyota Prius adds a new lower-priced Standard model but is otherwise unchanged. This gas/electric hybrid car is a five-passenger, 4-door hatchback that teams a 4-cylinder engine with a battery-powered electric motor for 110 hp. Toyota's hybrid system automatically runs on one or both of its power sources to balance acceleration and fuel economy. No plug-in charging is required. Prius has a continuously variable automatic transmission (CVT). In addition to the Standard, Base and sport-themed Touring trim levels are offered. Available safety features include ABS, traction control, antiskid system, curtain side airbags, and front side airbags. Tourings have a sport suspension, fog lights, and xenon headlights. Standards cost about $1400 less than the Base and are unavailable with features such as cruise control and heated power mirrors.

COMPETITION

Consumer Guide Automotive places each vehicle into one of 18 classes based on size, price, and market position. Midsize Cars represent the heart of the U.S. car market. Most are price-sensitive, conservatively designed, family oriented sedans and wagons.

Our Best Buys include Honda Accord and Kia Rondo. Our Recommended picks are the Ford Fusion, Hyundai Sonata, Kia Optima, Mazda 5, Mercury Milan, Nissan Altima, Saturn Aura, and Toyota Camry.

New or significantly redesigned models include the Chevrolet Malibu, Dodge Avenger, Honda Accord, and Mazda 5.

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Expert Ratings Summary (view detailed report)

Category Base w/navigation Rating Midsize Car Average Rating
Acceleration 3 5.6
Fuel Economy 10 5.5
Ride Quality 7 6
Steering/Handling/Braking 4 6
Quietness 6 6.1
Controls 4 6.3
Details 5 5.5
Room/Comfort/Driver Seating (front) 6 6.7
Room/Comfort (rear) 6 5.1
Cargo Room 3 4.1
Value within Class 6 6.2
Total Score: 60 63.1

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